The PublishingLab employs a makefile-based workflow to produce multiple outputs (EPUB, PDF, etc) from a single Markdown source. While this automated workflow works well for our needs, it doesn’t push forward the idea of what a publication can be. Specifically, it addresses the issues of efficiency that many small and big publisher have. In order to detach from this Fordist mindset, I conceived the Make Book Make Soup workshop. The goal is to approach the workflow from a more imaginative and speculative perspective. The participants are therefore asked to create new automatic “recipes” that are then included in a growing “cookbook”.